Want an excuse to run into cold water and help protect reefs and kelp forests at the same time? We’ve got you. Reef Check and our friends at Surf-fur are teaming up for the Reef Check “Freeze Off” Challenge – a global plunge party to raise awareness (and funds!) for ocean conservation.

1. Grab your ticket
Each ticket supports Reef Check’s coral reef and kelp forest monitoring and gets you entered into a giveaway featuring prizes from awesome ocean-loving brands (think Surf-fur parkas, dive gear, underwater phone housings, reef-safe hair + skin care, and more!)
2. Recruit your plunge crew
Friends, family, dive buddies, surf pals, co-workers… anyone who’s up for a quick cold-water dash. Make it part of a holiday gathering or New Year tradition, then challenge 3 more people to plunge!
3. Pick your plunge spot
Ocean, lake, river, backyard kiddie pool – if it’s chilly and splashable, it counts.
4. Plunge + post for the planet
Take the plunge, snap a photo or video, and share it on social media with #reefcheck #surffur #freezeoff for an extra chance to win.

Why this matters
Our oceans are in crisis:
– Coral reefs are experiencing mass bleaching at record scales.
– Kelp forests along the West Coast have declined dramatically in some regions.
But there’s good news: reefs and kelp forests can still recover if we reduce stress and support restoration. Reef Check’s citizen scientists collect the long-term data managers need to act fast and smart when ecosystems are in trouble. Your chilly plunge helps keep that work going.
So… are you in?
👉 Join the Reef Check x Surf-fur Freeze Off Challenge
Thank you for being part of our community and for doing something a little wild for the oceans we love.